Lifesum UX

ux design

My Roles

UX Designer, Consumer Researcher

Team

Caitlin Yackley

Duration

3 months

Tools

Lifesum UX

ux design

My Roles

UX Designer, Consumer Researcher

Team

Caitlin Yackley

Duration

3 months

Tools

Lifesum UX

ux design

My Roles

UX Designer, Consumer Researcher

Team

Caitlin Yackley

Duration

3 months

Tools

overview

Redesign an app lacking effective UX/UI, and implement new features that address specific user needs. Emphasize inclusivity and meaningful digital interactions while addressing design deficiencies.

The Problem

Cluttered and outdated design, with large elements that overwhelm users and thin, sans-serif display font usage that detracts from the site’s visual appeal.

The Solution

Breathing room allows for additional product cards in one viewport. Introduce bold, fun fonts and bright accent colors to create a visually engaging design.

The Problem

Outdated UX design does not solve user needs efficiently - lacking features that are inclusive, save users time, and promote tailored nutrition.

The Solution

Introduce new features to make Lifesum more accessible to users with varying needs.

Research Summary

01 Discover

01 Discover

competitor analysis

myfitnesspal

Barcode Scanner: Scan barcodes to log foods instantly (premium feature).

Track Weight/Progress: Keeps record of logged weight loss. User can upload progress photos.

Community/Friends: MyFitnessPal community offers support and nutrition/workout tips.

hit meal

Huge Food Selection: Find any food a user eats in the meal database.

Barcode Scanner: Scan barcodes to log items instantly.

Track Nutrients: Keep track of carbs, proteins, and fats easily.

lose it!

Personalized Programs: Gives users a weight loss program catered to them specifically.

Track Sleep: Track how much sleep user is getting every night to aid in weight loss.

Exercise Log: Log exercise throughout the day to see how much user burn.

Affinity mapping CATEGORIES & PATTERNS

Dietary restrictions

Time Management

Experiences With Health Apps

Best & Worst Features

Emotional experiences

Nutrition Relationship

Demographics

Feature Recommendations

Habits

Dietary restrictions

Time Management

Experiences With Health Apps

Best & Worst Features

Emotional experiences

Nutrition Relationship

Demographics

Feature Recommendations

Habits


Key Findings

01 People feel intimidated by nutrition tracking apps because the calorie count is discouraging.

01 People feel intimidated by nutrition tracking apps because the calorie count is discouraging.

02 Many shared time and money as restrictions that determined their eating choices for the day.

02 Many shared time and money as restrictions that determined their eating choices for the day.

04 Fitness and nutrition should coexist, as they heavily influence one another.

04 Fitness and nutrition should coexist, as they heavily influence one another.

03 Nutrition trackers do not currently cater to those with dietary restrictions.

03 Nutrition trackers do not currently cater to those with dietary restrictions.

02 Define

02 Define

Key personas

We developed personas based on feedback we received from empathy interviews.

alyssa | 22 | BROOKLYN

The Stressed Out Student

“Keeping up with proper nutrition has been difficult for me this year because I’m so busy.”

claire | 23 | LA

Ready for Recovery

“Tracking my nutrition can be triggering for me, but I feel it’s necessary for my health.”

ETHAN | 32 | BOSTON

The Vegan Foodie

“Keeping up with proper nutrition has been difficult for me this year because I’m so busy.”

NATASHA | 26 | SEATTLE

The Beginner Bodybuilder

“I wish I could track my fitness and nutrition all in one place.”

how might we?

We developed personas based on feedback we received from empathy interviews.

How might we inspire users to try out new food spots to meet their nutrition goals?

How might we create a flexible, inclusive space for users to track their preferences?

How might we make sure
recipes and substitutions
are nutritious enough for a users diet?

How might we streamline the connection between nutrition and fitness?

Our feature Solutions

Our feature Solutions

local eats

local eats

Focused Nutrition

INGREDIENT SWAP

ACTIVE PLANNING

FOCUSED NUTRITION

INGREDIENT SWAP

ACTIVE PLANNING

Customer Journey mapping

Customer Journey mapping

User: Alyssa Zamora

Duration: 5 Days

Focus: Time Management

User: Alyssa Zamora

Duration: 5 Days

Focus: Time Management

SCENARIO

Alyssa cares about her diet but struggles to find nutritious meal options near NYU due to her busy schedule of classes and assignments. Although she can cook at night, she prefers to plan her meals in advance to save time.

GOALS & EXPECTATIONS:

Incorporate healthier food options that meet daily nutritional needs.

Identify nearby eateries for quick, suitable meals.

Learn efficient cooking methods to prepare more meals at home without sacrificing too much time.

how might we?

We developed personas based on feedback we received from empathy interviews.

How might we inspire users to try out new food spots to meet their nutrition goals?

How might we create a flexible, inclusive space for users to track their preferences?

How might we make sure
recipes and substitutions
are nutritious enough for a users diet?

How might we streamline the connection between nutrition and fitness?

how might we?

We developed personas based on feedback we received from empathy interviews.

local eats

FOCUSED NUTRITION

INGREDIENT SWAP

ACTIVE PLANNING

03 Wireframe

03 Wireframe

Low fidelity wireframes

Low fidelity wireframes

mid fidelity wireframes

mid fidelity wireframes

check out the rest of this project!

discover our ui solution

check out the rest of this project!

check out the rest of this project!

discover our ui solution

check out the rest of this project!

check out the rest of this project!

discover our ui solution

check out the rest of this project!

alyssa | 22 | BROOKLYN

The Stressed Out Student

“Keeping up with proper nutrition has been difficult for me this year because I’m so busy.”

claire | 23 | LA

Ready for Recovery

“Tracking my nutrition can be triggering for me, but I feel it’s necessary for my health.”

ETHAN | 32 | BOSTON

The Vegan Foodie

“Keeping up with proper nutrition has been difficult for me this year because I’m so busy.”

NATASHA | 26 | SEATTLE

The Beginner Bodybuilder

“I wish I could track my fitness and nutrition all in one place.”

Key personas

We developed personas based on feedback we received from empathy interviews.

alyssa | 22 | BROOKLYN

The Stressed Out Student

“Keeping up with proper nutrition has been difficult for me this year because I’m so busy.”

claire | 23 | LA

Ready for Recovery

“Tracking my nutrition can be triggering for me, but I feel it’s necessary for my health.”

ETHAN | 32 | BOSTON

The Vegan Foodie

“Keeping up with proper nutrition has been difficult for me this year because I’m so busy.”

NATASHA | 26 | SEATTLE

The Beginner Bodybuilder

“I wish I could track my fitness and nutrition all in one place.”

Key personas

We developed personas based on feedback we received from empathy interviews.

how might we?

We developed personas based on feedback we received from empathy interviews.

How might we inspire users to try out new food spots to meet their nutrition goals?

How might we create a flexible, inclusive space for users to track their preferences?

How might we make sure
recipes and substitutions
are nutritious enough for a users diet?

How might we streamline the connection between nutrition and fitness?